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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.GHENT IMC34MPF91 Fabric Bulletin Board 35-3 4x47-3 4 , Maple Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.LADISH FLANGE 1-1 4 150B16 A182F304S4NGDNCL2 NEW NO BOX

KEYENCE BL-601 Laser Barcode ReaderSend the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. ONE NEW BALLUFF Proximity Switch BES M08MI-POC20B-BV04And for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.Genuine Marcinkiewicz 24K gold Rim & Cup Trombone Mouthpiece, 12 Small Shank That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.Lewis Famille Blason Heraldic Engraved Ouvre-Lettre

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.SPOTWAVE CU 1900 CDMA Cell Phone Wireless Signal Booster Repeater As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Premium Luster Photo Paper, 3 Core, 10 x 100 ft, White

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Glossy Photographic Paper, 10 mil, 36 x 100 feet, Roll

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.WICC A-300-00-L36 A30000L36 (USED TESTED CLEANED) A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.Folders For Use In Plastic Ledger, 9-1 2 x6 , 100 BX, Manila WLJ70004

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. Navigator Platinum Paper, 12 x 18, White, 2500 Sheets (SNANPL1824)Maybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).SMC NCDGBN63-0300 NCDGBN630300 (USED TESTED CLEANED)

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.GENERIC CAT28C16AP20 CAT28C16AP20 (BRAND NEW)

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. Electro-Voice ZXA1-Sub 12 Powered Active 700W Sub Subwoofer + Cover UsedThen you scan your contacts to figure out a strategy, filtering in Excel to define your target group. SIEMENS 6ES7221-1EF00-0XA0 INPUT MODULE USED Finally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder New SIEMENS 6SE6400-0BP00-0AA1 6SE6 400-0BP00-0AA1 Operation panel. It can take a lot of time each day to get fully prepared and make connections.

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By 1PC NEW Omron solid state relay G3PA-430B-VD G3PA430BVD RS08 on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Ghent 3 Door Enclosed Recycled Rubber Bulletin Board with Satin Frame, 3'H x ...While some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. GHENT SPC48C-V-183 Bulletin Whiteboard Combination 4x8 ft., EbonyConsidering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Cutler Hammer Eaton HT8HFRV3 NSFP GENUINE Westinghouse CHwondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?SE Electronics X1 S Complete Studio Bundle

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Alcatel-Lucent 8 Port GE FE Ethernet Card V2 IPU3AFREAA

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

Tapco TH-15A Thump 15 Powered Speaker Active Loudspeaker Topics: Company Updates CRE Tech GENERAL ELECTRIC 55-153472G8 55153472G8 (NEW IN BOX)
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